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Questions? Reach out to the MORE WIC! team using the link below.

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Coming Soon!

MORE WIC! is Coming Soon!

Data matching is a tested strategy for increasing awareness and enrollment in WIC. Launching soon, MORE WIC! will help participating WIC State agencies use data from Medicaid, SNAP, and other programs to identify and reach out to eligible families.

To be notified when more details are available, click the button below.

MORE WIC! is a cooperative agreement with the USDA Food and Nutrition Services (FNS). It is led by the Johns Hopkins Bloomberg School of Public Health, with support from Benefits Data Trust (BDT) and the National WIC Association (NWA). The project is part of the USDA's broader plan to modernize, strengthen, and expand WIC's reach to improve the health of young children and their families.